How do I manage my app project?
8 minute(s) read
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Published on: Aug 13, 2022
Updated on: Aug 14, 2022
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There is definitely no smarter argument than that a business needs a mobile app. Mobile application design is a solution to make more money. It doesn't matter whether you are new or old in a business. Moving your work to mobile will make a big difference in your business. Your business application will be suitable for introducing products and services to customers.
Application design solutions
Choosing the right platform to start the application design project, knowing the needs of the users, and analyzing the competitors are the most important parameters in the success of your business application. An ideal way to design an application is to consider Android and IOS user groups. This way, you can reach more groups of users in your application. Designing the application by considering the differences between these platforms and analyzing the behavior of their users will bring a better result.
Android application design
- The Android app is cheaper
- Various application publishing tools are available
- Android development is more time efficient
- The number of Android phone users is higher
- Android users respond to notifications within 48 minutes
IOS application design
- Due to App Store rules, IOS apps have higher quality
- IOS users are more loyal and have higher spending power
- iPhone users are more active, and mostly their software is updated
- IOS apps have a simpler user interface
- IOS users pay attention to push notifications within 7 minutes
Application design cost
Factors that affect the development and design costs of your application include:
- Business model
- Platform
- Performance
- Designing
- Developer
These factors play an important role in determining the duration of the design, programming, and testing of the final app.
Earn money from the app
Once the app development process is complete, and before you make it available to the public on the App Store or Google Play Store, you need to make a critical decision. Are you going to charge users to download it? Or do you want to make it available for free?
There are different ways to monetize the app. If your app is not an online store and you cannot make money from it by providing products and services, you can introduce other methods.
- Providing a paid application
- In-app advertising
- In-app purchases
If you want to make money using these methods, your app should have enough visits and downloads.
Application marketing
You try your best to build a great app and release it. The time after the application's release is when you should encourage people to download and use your app. Different methods, including attracting your app users
- Search in application stores
- Word of mouth advertising
- Search in browsers and APP Store
- Introducing the best applications in the APP Store
- In-app advertising
- Advertising in social networks
This is where we need to gain users' trust and turn them into loyal customers by applying appropriate and correct strategies. App Marketing, in short, means how to attract new customers and retain existing customers.
Advantages of having an application
When a business has a mobile app to introduce its brand and business offerings, this app quickly becomes one with the digital identity of the business. As soon as the app attracts an audience and participation from loyal customers and colleagues, many of these people will consider the app a smart and hassle-free alternative to interacting with the business.
- Stay visible and connected without interruption
The biggest benefit of using a mobile app in today's businesses is constant visibility and connection with loyal users and customers. Even for a small business, being visible and always connected creates a stronger bond that, in turn, adds value to their brand. Your business app always reminds customers of your business's name to the customers.
- Creating a better user experience
Contrary to the idea that recognizes mobile apps only as an advertising tool, for most users, it is an interesting app, and only because of the high quality of the user experience do they become interested in it unconsciously. If you haven't been able to give your users the experience they like through other channels, a mobile app can help you here.
- A free tool for advertising your business
To sell your product from your big online stores, in addition to fiercely competing with well-known brands in the market, you also have to pay a huge amount as a commission for each sale, and you have to follow their instructions for advertising and promoting your product. But it offers you a reliable platform app with very little investment.
- Leading the competition
With a mobile application, a business can go one level higher than its competitors and receive more credit in the eyes of its customers and contacts. A small business that makes a smart move with a mobile app can also drastically reduce the cost of digital marketing and promotion and therefore take market leadership in the competition.
- Earn money through the application
Any application can generate income. Whether through paid downloads for premium, feature-rich versions, in-app ads, or partnerships with other successful apps and cross-app upgrades, your app can sell itself and earn you money long before you sell.
- Local businesses can penetrate global markets
Mobile applications enable local businesses to reach more markets and audiences in many ways. A mobile app can expose a local business to more audiences across borders.
Types of applications
Mobile applications have different types from the point of view of users and from the point of view of developers. Applications can be classified into different types in terms of software and functionality. The types of applications in terms of their use are as follows.
- Shop application design
The features of the online store application include:
A management and reporting panel.
Customer rating (customer loyalty club).
The definition of various sales festivals.
Product management.
Connection to financial and personnel software.
Other advanced features.
- Value-added service application design
The features that can be provided in applications that provide value-added services include buying recharges, card-to-card, bill payment, charities, watching TV programs, calculating user activity points, introducing awards and festivals, message boxes, reporting, and so on.
- Designing exclusive applications for businesses
Different businesses can have their own application and order additional services they want. For this purpose, refer to the application design cost calculation section.
- Educational application build
Students and professors interact with each other in educational applications, and various educational opportunities can be implemented, such as showing videos, holding exams and classes, sharing materials, etc.
The main stages of mobile application build and the time required to do them
- Research and the initial idea of mobile application build (2 to 3 weeks)
Coming up with the right idea can be a time-consuming factor in mobile application build. To speed up this issue, you can get a better and more accurate idea of the target market by searching the stores and evaluating the available applications. Also, consulting with the development and design team allows you to get help from their experience to reach a better idea.
- Designing the technical specifications of the mobile application (2 to 4 weeks) Designing the application's details and technical specifications is an essential steps in making a mobile app. This step may take a lot of time for the design and development team to achieve the desired result. Usually, this stage lasts up to 4 weeks, which can be less or more based on the simplicity or complexity of the mobile application design.
- Application build architecture and its development (3 to 6 months)
You need correct and accurate planning to manage financial resources and time based on this stage. In a complex project, some tasks, such as designing application icons, can be done earlier than other steps so that the project can move forward faster. After reaching an initial design and its approval, it is the turn of the application architecture, which includes user interface design, user experience, frontend, and backend. It can be said that this stage is one of the most sensitive, technical, and time-consuming stages in mobile application build.
- Conducting evaluation and final test (3 to 6 weeks)
At this stage, all the main components used in the application build are tested and evaluated from the beginning to the end to identify possible mistakes and errors. Alpha and beta tests help assess the application's ability to respond and interact with multiple users. Also, execution and loading tests of the application allow you to ensure their correct operation before the official release of the application in reliable stores and publish the program without possible errors and bugs.
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